In our latest article, which was featured in BioPharma Dive, we display how integrating real-world data into your omnichannel strategy can not only broaden your target audience beyond the traditional prescriber list, but also time your outreach for moments of maximum impact, such as immediately after a lab order or patient diagnosis.
Learn how your brand team can engage and educate verified, key HCPs in Skipta’s online medical communities to solidify a strong post-launch strategy.
Via MMIT: 76% of HCPs surveyed indicated that information received digitally has at least once impacted their prescribing decisions. Yet, only 31% of HCPs surveyed have ever received drug coverage information digitally. Utilize Skipta’s social network, where verified HCPs collaborate and learn to reach medical professionals with timely messaging.
With the right tools and data sources in place, your brand team can design and execute a promotional strategy that matures alongside your brand. Here are our recommendations for where to begin.
To learn what NPP tactics manufacturers are adopting in 2025, we sat down with three experts from Skipta, the leading social network of online medical communities for physicians.
Download the case study to learn how Skipta helped a pharma company in the rare-disease space drive engagement with target HCPs using videos to complement their brand website promotion strategy.