Use the SkiptaNXT data engine to deliver the next best engagement to your targets and personalize the HCP journey.
Use SkiptaNXT to:
Learn more about SkiptaNXT
Engage target physicians with personalized messaging for your brand.
Ensure that your brand voice is reaching key HCPs based on the actions within their specialty channels.
Apply omnichannel engagement data to ensure you’re delivering the most effective messaging.
Triggered Omnichannel HCP Engagement
Personalize the HCP journey by triggering the "next best message" to key prescribers.
Utilize triggers powered by NorstellaLinQ Real-World Data feeds, such as lab authorizations or positive tests.
Wield Skipta HCP member activity to design a pre-determined trigger journey by tactic and target segment.
Update physician segments weekly, using real-time engagement data.
Case Study
SkiptaNXT: Triggered Messaging
See how this company utilized SkiptaNXT triggered messaging to ensure its brand message reached targeted HCPs based on diverse data inputs or Skipta interactions.